MIAMI, March 19, 2026 (GLOBE NEWSWIRE) — Elf Labs has assembled a veteran artistic staff for its debut animated collection “RoboStars”™, naming Grammy Award-winning producer and songwriter Kiplin “777MIDAS” Evans to compose and produce the unique rating.
Evans is a Grammy Award winner and nominee whose credit span chart-topping and multi-platinum releases throughout the foremost U.S. label teams, together with Common Music Group, Sony Music and Warner Music. A classically skilled musician, he has labored throughout songwriting, vocal manufacturing, engineering and mastering, incomes a popularity for shaping data that mix melodic depth with industrial attain.
His collaborators embrace Drake and 21 Savage, in addition to Lil Uzi Vert, Gunna and Toosii. He executive-produced Coco Jones’ debut EP “Let Me Check It” and later co-wrote her single “ICU,” which reached No. 60 on the Billboard Sizzling 100 and preceded her 2024 Grammy Award for Finest R&B Efficiency. He additionally co-wrote Toosii’s “Favorite Song,” which reached the highest 10 on the Billboard Sizzling 100.
Evans joins a artistic roster that features veteran voice expertise from “Sonic the Hedgehog” and “Pokémon,” legendary comedian artist and government Walter A. McDaniel, whose credit embrace “X-Men,” “Deadpool,” “Spider-Man” and “Wolverine,” and Emmy-nominated author and director Mike de Seve, identified for “Madagascar,” “Shrek 2,” “Monsters vs. Aliens,” “Sesame Street” and “Saturday Night Live.”
For “RoboStars,” Evans will form the franchise’s musical identification, making a rating that helps character-driven storytelling and world-building. The collection follows a gaggle of completely programmed characters whose world shifts when a system failure sparks surprising self-awareness. As they enterprise past their preloaded actuality, they uncover that development comes by selection, connection and friendship.
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“The strongest franchises have a sound as recognizable as their characters,” mentioned David Phillips, CEO of Elf Labs. “Kiplin has shaped music that resonates globally and sits at the center of contemporary culture. That understanding of sound and audience is a powerful asset as we define the world of RoboStars.”
Produced by Elf Labs, the “RoboStars” animated collection is slated to premiere later this 12 months on Elf+, the corporate’s owned streaming service, with further distribution throughout its broader ecosystem, together with Elf Cellular. The corporate can be in discussions to broaden distribution by further platform and theatrical partnerships because it grows its international footprint.
Over the previous two years, Elf Labs reviews valuation development of 1,600%, pushed by growth of its IP and vertically built-in mannequin spanning content material, expertise and distribution. The corporate just lately reserved the Nasdaq ticker image $ELFS because it continues to scale its franchise platform.
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About Elf Labs:
Elf Labs is a technology-powered IP and leisure studio that builds and distributes long-term character franchises. The corporate owns a portfolio of mental property, together with the Junior Elf e book collection and characters corresponding to Cinderella, Snow White, Sleeping Magnificence and Rapunzel.
Elf Labs develops, licenses and distributes its franchises throughout animation, interactive media, shopper merchandise and immersive experiences. By means of its vertically built-in mannequin, the corporate produces authentic content material and delivers it by its owned platforms, together with the Elf+ streaming service and Elf Cellular wi-fi community, whereas retaining management of its underlying IP.
The corporate has reserved the Nasdaq ticker image ELFS. For extra info, go to elflabs.com.
